Kaupapa‑driven communications for iwi, hapū, and Māori organisations.

Supporting whānau, boards, and leaders to communicate with clarity, integrity, and cultural authenticity.

Building systems that uplift mana, strengthen relationships, and prepare our people for the future.

He kōrero mō mātou

McKay Marketing is a kaupapa Māori consultancy specialising in strategic communications, governance support, and digital transformation for iwi organisations.

Led by Tracey Horiana McKay, we blend cultural intelligence with practical, hands‑on expertise — designing systems that honour tikanga while meeting modern governance and compliance needs.

Our mahi is grounded in:

  • Manaakitanga
  • Transparency
  • Whakapapa
  • Long‑term thinking

We help organisations communicate in ways that strengthen trust, build connection, and empower whānau to participate fully.

What We Do

Iwi & Hapū Communications. Clear, inclusive, and culturally aligned messaging for pānui, AGM packs, elections, updates, and strategic announcements.

Governance Support: Practical guidance for boards and committees navigating compliance, reporting, and member engagement.

Digital Transformation: Designing simple, scalable systems that support registrations, data integrity, and whānau engagement.

Strategic Marketing: Branding, storytelling, and digital strategy that reflect your kaupapa and connect with your people.

Why Work With Us

We combine:

  • Legal literacy
  • Cultural fluency
  • Technical problem‑solving
  • Warm, human‑centred communication

Every piece of work is crafted to uplift mana, reduce confusion, and make life easier for your team and your whānau.

Let’s kōrero

If you’re ready to strengthen your communications, streamline your systems, or bring clarity to your governance mahi, I’d love to help.

tracey@mckaymarketing.co.nz

021 921 717